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  1. What is CX (Customer Experience)? | McKinsey

    Aug 17, 2022 · CX, or customer experience, encapsulates everything a business or an organization does to put customers first, managing their journeys and serving their needs.

  2. What Is Customer Experience (CX)? – Forbes Advisor

    Jun 12, 2024 · Customer experience describes the overall interactions a customer has had with a brand right from the point of awareness to purchase to loyalty or churn. It addresses the user’s …

  3. What is Customer Experience? CX Definition & How-to Guide

    Customer Experience is the measurement of your customers' perception of their interactions with your organization. Learn all you need to know about CX here.

  4. Customer experience — what it is and how to improve it

    Oct 17, 2025 · Learn everything you need to know about customer experience, including how to create a customer-experience strategy, to future-proof your business’s growth.

  5. Customer Experience: What It Is and Why It's Important [+Data ...

    Jun 11, 2024 · Customer experience management (CXM) is the process of surveying, analyzing, and enhancing customer interactions with your business. CXM monitors customer touch points …

  6. What is customer experience (CX)? - IBM

    Aug 17, 2022 · Customer experience is a holistic account of customers’ perceptions that result from their interactions with a business or brand, whether online or in store.

  7. 11 strategies for elevating the client experience - Envoy

    In this post, we’ll share 11 different strategies for elevating the client experience so anyone who steps foot in your office feels like a VIP. We’ll show you how to ensure they have a smooth …