As financial brands enter customers’ lives through partner platforms, recall can take a back seat to convenience. Experts at ...

The Printers Mysore is not abandoning advertising, but it wants subscriptions to give its digital business a more dependable ...

Silent reading groups may not be driving immediate book sales, but they are helping build reading habits and communities.

How Hyundai tapped into changing buyer preferences and used product innovation, positioning and marketing to grow the Creta ...

From retail to tech, every industry has a lesson for hospitality—success comes from understanding people, not just products, ...

The association includes three ad films featuring Netplus’s TV, Wi-Fi and OTT offerings, with the campaign rolling out over ...

Robin Girdhar has joined Publicis Groupe as director – media planning & buying. Girdhar announced the move in a LinkedIn post ...

According to Amul’s Instagram post, the product is sold in a box of five single-serve packs, with each pack accompanied by a ...

The integration lets users ask questions and explore topics using generative AI-powered answers, related stories and context ...

Asian Paints confirmed the resignation of two senior executives. Shyam Swamy, vice president of home improvement, décor, services and retailing and Vishu Goel, associate vice president of retail sales ...

Gopa Kumar has joined Reliance Jewels as head. Kumar announced the move in a LinkedIn post, saying: “I’m delighted to begin a ...

Gupta will lead the company's product, commercial strategy and partnerships, while driving expansion across MENA, APAC and ...