What better way to promote one AI feature than with another? That seems to be the line of thinking over at Google after the ...
Go beyond dashboards. Use platform APIs to access deeper data, connect insights, and automate workflows that reveal new ...
Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize next year.
Google adds Waze ads to Performance Max for store goals in the U.S. and rolls out channel performance reporting, with search ...
Find out how ad setup, targeting, and lead quality vary between LSAs and Search campaigns – and when to use each for better ...
Google Search AI Mode is getting ads, as confirmed by the VP, but will we see the same in the dedicated Gemini chatbot ...
A clear, data-focused look at how GA4 Attribution Paths help advertisers validate Smart Bidding, prove assist value, and ...
Meta projected 10% of its 2024 revenue would come from ads for scams and banned goods, and it internally estimates that its ...
Alphabet delivered its first-ever $100 billion quarter, with revenue up 16% year over year to about $102.3 billion, and ...
Five years after his first alternate John Lewis ad blew up, Sam Clegg is giving the most anticipated Christmas advert of the ...
Your smartphone holds your entire life, making it a prime target for hackers and spies. Here's how to protect it.
Google Cloud's revenue surged 34% to over $15B in Q3, driven by AI demand. Under Thomas Kurian, it has grown from 7% to 13% ...