Swiffer Sweepers were released in 2001 and quickly became an incredibly important tool in the household cleaning arsenal, especially for those of us with hardwood floors. The Swiffer Sweeper is ...

The Swiffer Sweep + Mop Deluxe collapses from fifty to twenty-five inches A 50% more durable stick compared to the current Swiffer Sweep + Mop Newly designed Heavy Duty Wet Cloths include an upgraded ...

The PowerMop is the newest revolution in floor cleaning, allowing for a mop and bucket deep clean in half the time 1 – it’s time to finally kick the bucket to the curb CINCINNATI--(BUSINESS WIRE)--Six ...

"The market is so cluttered with new products that we're always so distracted as consumers," he said. "So memorability [in a name] is very important, too." Case in point: Swiffer. Procter & Gamble ...

Today I’m speaking on a panel at the PSFK conference about “Greenwashing.” For those of you who aren’t familiar with this term – “Greenwashing” is the act of trying to pass off unsustainable products ...

Finally, a clean that clicks. The Swiffer Sweeper’s biggest innovation in 25+ years is an essential two-in-one cleaning tool that offers improved durability and storage The first Swiffer floor ...