The Stanley Cup Final kicks off Saturday with questions about how many people will watch Florida and Edmonton, relative to their vanquished foes in New York and Dallas. But the NHL has already scored ...

More than three dozen National Hockey League sponsors are activating around the Stanley Cup Playoffs, including several new brands: Norwegian Cruise Line, J.P. Wiser’s and Ndax. U.S. partner Norwegian ...

The NHL's financial growth has accelerated into 2025, with the league benefiting from lucrative broadcast agreements, ...

With the 2025 Stanley Cup Final underway between the Florida Panthers and the Edmonton Oilers, the league has something else to celebrate. NHL teams generated a record $1.53 billion in sponsorship ...

NEWPORT BEACH, Calif., and NEW YORK – To celebrate the 2025 Stanley Cup® Playoffs, Chipotle Mexican Grill (NYSE: CMG) announced today a "Wear Your Hockey Jersey" program that will offer a ) deal on ...

The National Hockey League (NHL) unveiled the NHL Network Online, a broadband media service sponsored by NHL partners Bud Light, Cisco, Dodge and Verizon Wireless, and available for free to fans at ...

SALT LAKE CITY (KUTV) — A deal to bring the Arizona Coyotes to Utah may be close, but not yet finished as Utahns get excited for the possibility of a Beehive State NHL team. If the Coyotes take ...

The National Hockey League may have ended its yearlong lockout with its players, but many problems remain. One of them includes making good some of its league sponsors. Sports analysts expect major ...

ST. LOUIS --Enterprise, the National Hockey League (NHL®) and the National Hockey League Players’ Association (NHLPA) today announced a multiyear extension of their North American partnership. An NHL ...

Two "no bulls---" brands have come together. The National Hockey League and Nobull announced a multiyear partnership Thursday that makes Nobull the official training shoe of the league. Hockey culture ...