Tire technology is advancing quickly. Today there are specialty tires for every application: snow tires, ice tires, dirt tires, three season tires, low-rolling resistance tires; the list goes on and ...

A new generation of efficient engines has significantly increased the performance potential of even the most basic family vehicle. To keep up, tire manufacturers have had to drastically increase a ...

Falken Tire's first real entry into the enthusiast off-road market is the new WildPeak A/T. With a symmetrical, computer-aided design, the tread features a five-rib pattern and rigid block designs for ...

Ultimate Adventure is hard on tires. We hit difficult off-road trails just about every day, and on the odd days that we don't, you can bet we will be rolling down backroads or highways, once again ...

RANCHO CUCAMONGA, Calif. — Toyota Motor Sales U.S.A. Inc. has selected 18- and 20-inch versions of the Falken Wildpeak A/T3W all-terrain tire as OE fitments on higher-performance TRD versions of its ...

SAN JUAN, Puerto Rico — Sumitomo Rubber North America Inc. (SRNA) is expanding its flagship Falken brand portfolio with more sizes and new product launches across several segments. Products to be ...

Kyle Hyatt (he/him/his) hails originally from the Pacific Northwest, but has long called Los Angeles home. He's had a lifelong obsession with cars and motorcycles (both old and new). Measuring tire ...

The Falken Sincera SN250 A/S (V) has an impressive 75,000 miles of tread life based on CR's test. The Falken Sincera SN250 A/S (V) is part of the Tire test program at Consumer Reports. In our lab ...

RANCHO CUCAMONGA, Calif. (Nov. 13, 2013) — Falken Tire Corp. is inviting fans and video gamers to help design its 2014 Formula Drift entry, ahead of the launch of the Forza Motorsport 5 Xbox One ...

Performance tire manufacturer Falken Tire in 2012 purchased a new headquarters building in Rancho Cucamonga, Calif., which was built in 2009 just as the real estate downturn hit and had since sat ...