Oh, Cracker Barrel. The place where America used to go for biscuits, gravy, and just a little reminder that not everything has to look like an Apple Store. But apparently, someone in the boardroom got ...

Less than a week after unveiling a controversial new logo that prompted the company's stock value to take a dive and even President Trump to weigh in, Cracker Barrel announced Tuesday that it will ...

Cracker Barrel announced Aug. 26 that it is dropping its much-criticized new logo and returning to the "Old Timer." "We thank our guests for sharing your voices and love for Cracker Barrel. We said we ...

Cracker Barrel is barreling along with its modern makeover. After months of criticism from fans over the chain’s remodeling efforts, Cracker Barrel announced a logo change and menu updates on Tuesday, ...

(NEXSTAR) – Julie Felss Masino, the president and CEO of Cracker Barrel, reportedly offered an explanation for Cracker Barrel’s reasoning behind its ill-received logo “refresh” earlier this year.

Cracker Barrel’s new logo was accused by conservative critics of being the company’s "Bud Light" moment after receiving intense online backlash, while CEO Julie Felss Masino contended the response has ...

When Cracker Barrel unveiled its new logo last week as part of an ongoing brand refresh, it wouldn't have expected the marketing move to spark a public furor and cause the restaurant chain's value to ...

Brand updates for legacy retailers and restaurants have repeatedly generated outsized online attention because they touch on notions of heritage, identity and consumer loyalty. The reaction to Cracker ...

(music playing) Today Spectrum will introduce you to logos, the international language. Once used in cattle brands, royal insignias and club charters, logos today are symbols of a product, a company ...