While Pepsi spent years calling itself the "choice of a new generation," Coca-Cola was busy creating commercials that helped define those generations. From emotional Super Bowl moments to futuristic ...

Back then, Coca-Cola commercials had a mysterious power.Upbeat music would play from the TV, showing blue skies, a dazzling sun, and young people frolicking on the beach. Happy smiles. Hair blowing in ...

A Coca-Cola commercial doesn't sound like the obvious starting point for a pop song, but that's exactly how "I'd Like to Teach the World to Sing (In Perfect Harmony)" began in 1971. The jingle proved ...

Coca-Cola is pulling back from the Super Bowl after an 11-year run, opting to run a commercial just before kickoff of the CBS broadcast of the game on February 3, but not in the event itself. CBS is ...