This holiday season, more shoppers are expected to use chatbots to figure out what to buy. ‘Tis the season for GEO.

Great content still wins in AI search, but AI queries are longer and far more complicated, according to Google’s Robby Stein.

Search Engine Land still believes in SEO. But search is evolving. Here’s why we talk about GEO, what it means, and why we welcome the debate.

Optimizing for SEO is crucial when creating engaging online content. SEO boosts visibility, builds trust, improves user experience, and drives long-term digital growth.

Sorry kids, but SEO isn’t what it used to be. It’s time to bury the old idea of “optimization” and start thinking about what we really do: train search engines. In this brave new world of generative ...

New York native and nomad by choice—Emily is a marketing & PR pro, now the founder of the award-winning R Public Relations, New York. Voice-activated devices and assistants like Siri and Alexa have ...

It’s not just you—Google Search is getting worse. A new study from Leipzig University, Bauhaus-University Weimar, and the Center for Scalable Data Analytics and Artificial Intelligence looked at ...

AI answer engines aren’t just changing how people search, they’re fundamentally redefining what business visibility means in the digital age. From simple keywords and short phrases such as “brake ...

Toronto, Ontario, Oct. 27, 2025 (GLOBE NEWSWIRE) -- dNOVO Group, a leading digital marketing and AI search optimization ...