As General Manager of Zebra Analytics, Guy is responsible for the growth, leadership strategy and customer success of the business unit. These days, it is not a question of whether companies are ...

Explore the AI Maturity Model for Cybersecurity—a practical framework to measure AI adoption, reduce risk, and improve ...

DAM platforms improve brand management, but your efforts will go nowhere without formalized processes. Maturity models are popular because they help organizations assess the state of their critical ...

Phil Goldstein is a former web editor of the CDW family of tech magazines and a veteran technology journalist. He lives in Washington, D.C., with his wife and their animals: a dog named Brenna, and ...

It's safe to say that the last eighteen months have forced many companies to take a long hard look at how they do business. And while no area of the company has been immune to the changes the pandemic ...

Successful personalization at scale requires intentional planning around customer data management. Investing in customer data is a top priority for marketing leaders. Research found that marketers who ...

As federal agencies work towards a zero-trust environment, identity verification becomes critical. Users be able to verify their information before entering the network, and they will need assistance ...

Martech debt builds up through manual reporting, fragile integrations, and silos. These issues fragment customer data, break campaign attribution, and force teams to rely on shadow spreadsheets to ...