An agency behind former Homeland Security Secretary Kristi Noem's controversial ad campaign has deep Ohio ties.

ADSQUIRE has built a reputation as the preferred partner for law firms seeking expert pay-per-click management, strategic Google Ads consulting, and advanced campaign optimization. Key differentiators ...

In a digital-first world, businesses are increasingly turning to online advertising to reach their audiences. As competition intensifies across digital platforms, the ability to stand out on search ...

The Wall Street Journal reports that Meta hopes to fully automate ad creation on its platform. For agencies, this development could reshape how campaigns are built, optimized and delivered, raising ...

Ad agencies are under threat, as platforms automate and AI replaces people, leading to massive change: layoffs, reorgs, mergers, new leadership, new tech and new pecking orders. In the past year, IPG ...

Calcium+Company is deepening its advertising leadership bench with the appointment of industry veteran Anna Kotis as its chief of advertising. Announced Thursday morning, the Kotis hire is a strategic ...

WPP, one of the world’s biggest advertising agencies, disclosed a stunning trove of apparently confidential client data in an ...

Over the past several years, the rebranding of many ad agencies has left us awash in “positioning” firms. More and more shops began recasting themselves as “purpose-driven” or “socially conscious” or ...

It may have been all smiles at Cannes, but behind closed doors the future of AI poses a huge threat to ad agencies, writes Paul Armstrong Cannes wrapped last week with sun, celebration and (Meta) ...

Are you a print subscriber? Activate your account. By Ad Age Staff - 1 day 13 hours ago 1 day 17 hours ago By Garett Sloane - 1 day 18 hours ago By Gillian Follett - 1 day 19 hours ago By Asa Hiken - ...